Website audits and performance optimization
A practical, prioritized review of your website's UX, performance, technical SEO, accessibility and conversion flow — with findings ranked by impact, not a generic checklist.
Problems this addresses
- You don't know why visitors aren't converting into inquiries
- The site feels slow but it's unclear what's actually causing it
- Mobile experience or accessibility may be turning visitors away
- Search visibility feels weaker than it should be
Who this is for
- Businesses with an existing site who want a second opinion before investing further
- Teams who suspect performance or SEO issues but need them identified and prioritized
Good to know
- This is a UX, performance, SEO and accessibility review — it does not include penetration testing or a formal security assessment unless explicitly scoped and contracted separately
What you get
- UX review of navigation, structure and clarity
- Mobile experience review
- Performance and Core Web Vitals assessment
- Technical SEO review
- Accessibility review
- Conversion flow review — where visitors drop off before contacting you
- Security-header observations
- A prioritized list of recommendations, ranked by impact
Example capabilities
- Findings ranked by expected impact, not a flat checklist
- Specific, actionable recommendations rather than generic best practices
Process
How this gets built
- 01
Discovery
Understand your goals for the site and what "working" looks like.
- 02
Audit and proposal
Review the site in depth against UX, performance, SEO and accessibility criteria.
- 03
Design and implementation
Deliver a prioritized written review; implement fixes if you want the same person to execute them.
- 04
Launch and ongoing improvement
Re-check after fixes land and track the impact.
FAQ
Common questions
Is the audit automated or manual?
It's a personalized manual review — I look at your actual site and business context, not just an automated score.
Do you also implement the fixes?
Yes, that's an option — many audits turn into a focused-improvement engagement to implement the highest-priority findings.
Have a website, workflow or product that needs improvement?
Tell me what's not working and where you want it to go — I'll tell you honestly how I can help.